Market Readiness Assistance
The Market Readiness Assistance (MRA) Grant helps Singapore SMEs expand into international markets by providing funding support of up to $100,000 per new market annually. Whether you’re looking to invest in overseas digital marketing, business development, market promotion, or market-entry activities, the MRA Grant can help reduce expansion costs and accelerate global growth. Bluehive Consulting supports businesses throughout the application process, helping you maximize funding opportunities and expand with confidence.
Projects Supported
Overseas Marketing Promotion
Bluehive assists in launching PR and marketing activities like in-store promotions, roadshows, pop-up stores, and social media campaigns. Additionally, we support participation in overseas trade and business conferences to boost brand visibility in international markets.
Overseas Business Development
We help businesses identify and secure partnerships through business matching services, including finding agents, distributors, joint venture partners, and franchisees. Our team also advises on securing grants for overseas ventures and setting up business operations abroad.
Overseas Market Setup
Bluehive provides comprehensive advisory services for entering new markets, including name searches, intellectual property applications, filing and registration for business entities, tax structure implementation, and the drafting of key agreements such as franchising and licensing.
FAQs
General Information
The Market Readiness Assistance (MRA) Grant is a government initiative by Enterprise Singapore that helps local SMEs expand into international markets by providing up to $100,000 per new market annually to cover eligible costs.
The grant is designed to support SMEs in their internationalization efforts by reducing the costs and risks associated with entering new markets.
The grant covers activities such as:
Eligibility
Businesses must meet the following criteria:
Yes, as long as the startup meets the eligibility criteria.
Yes, you can apply for funding for multiple markets, but the grant cap of $100,000 per market annually applies.
Funding and Application
You can receive up to 50% of qualifying costs, capped at $100,000 per market annually.
Applications are submitted through the Business Grants Portal. Bluehive Consulting can assist you with the entire process.
No, payments should only be made after the grant has been approved.
Timeline and Process
Approval typically takes 4 to 6 weeks, provided all documentation is complete.
Reimbursement is processed after you’ve completed the project and submitted the claims via the Business Grants Portal.
Other Questions
No, the MRA Grant cannot be combined with other grants for the same project.
Bluehive Consulting specializes in guiding businesses through the grant application process, ensuring all requirements are met for a successful outcome.
Take the Next Step with Bluehive Consulting
At Bluehive Consulting, we specialize in helping businesses unlock global opportunities through the Market Readiness Assistance (MRA) Grant. From developing market entry strategies to implementing impactful overseas expansion projects, our expert consultants guide you every step of the way—from project proposal to execution—ensuring your business is well-positioned for success in international markets.