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December 20, 2022
How brands can better engage Chinese consumers on social media

China is a very large business hub, and with the growing affluence of the population, more and more businesses are looking to infiltrate the Chinese market. Not only that, Chinese tourists, students, PMEBs and expats’ arrivals in Singapore and...

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December 20, 2022
Branding for Small Businesses- The Importance and The Need to Outsource

A lot of small and medium-sized businesses do not seem to understand the importance of branding. Branding, apart from being an important factor in marketing, goes beyond just carrying your business name and giving out your name card; branding...

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