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Strategies

Steps to run social media contests that converts like crazy

  • August 1, 2020
  • Serene Kwok
  • Branding, Marketing, Strategy
A social media contest is a fantastic way to create some buzz, build brand awareness and promote your products/services on social media. It is an important part of marketing...
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The essential first to digital transformation is to change employee mindset and company culture

  • August 1, 2020
  • Serene Kwok
  • Strategy
In today’s world, there is a constant need for digital transformation and, despite knowing this, it should also be known that this transformation cannot only come about from the...
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Embracing ethical responsibility in business operations has a positive social and environmental impact on the community

  • July 23, 2020
  • Serene Kwok
  • Management, Strategy
Came across an old article that I contributed to CATS Recruit in The Straits Times, on 05 Sep 2013 while I was spearheading De Dietrich’s CSR initiatives in Asia Pacific....
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Branding for small businesses- the importance and the need to outsource

  • July 23, 2020
  • Serene Kwok
  • Branding, Consulting, Strategy
A lot of small and medium-sized businesses do not seem to understand the importance of branding. Branding, apart from being an important factor in marketing, goes beyond just carrying...
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Bluehive Consulting is a boutique management consul-gency that combines our business consulting expertise with the creativity of a marketing agency. We aim to offer performance driven business and marketing solutions to help companies to not just survive but thrive through the current economy by seizing new opportunities, upgrading their core competencies and transform digitally.

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