Digital branding tools provide you means to track the marketing campaigns making it easy for small and medium business owners to inspect every detail and adjust the strategy as...
Copywriting requires mastery of language that can surely be improved through practice. Reading copies of other brands in similar industries can also help you decide on the most suitable...
The widespread and persistent mistrust of online shopping due to the inability to ascertain quality makes it increasingly difficult for e-Commerce businesses to gain the trust of skeptical customers....
Email newsletters are so often overlooked when it comes to marketing in favour of social media. But why should it? Over 4 billion people in the world use email...
Secrets to Building the Best Facebook Ads Ever. With over 2.79 billion monthly users, Facebook’s immense popularity as the dominant social media is a testament to its status as...
Behind even the most eye-catching and inspiring campaigns lie invaluable marketing KPIs that simply cannot be ignored. Marketing KPIs provide brands with a detailed analysis of the effectiveness of...
Less Filters, More Authenticity Ever since the pandemic, we have witnessed a rising trend in unfiltered and authentic content creation – a monumental shift away from what was traditionally...
A logos is the clothing to our brand – the first thing that people notice even before starting a conversation. Therefore, like how we often dress to impress, our...
So you have been hearing about Phygital stores and wondering what is the big deal about that? For many brick and mortar retailers, this seems like some trendy marketing...